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DIGITAL STRATEGY & CONSULTING

Digital Roadmap Planning

Despite the importance of a documented business strategy most brands do not have a clearly-articulated plan or a road-map.

The process to create and deploy a robust plan includes 4 ingredients:
discovery (business KPIs, brand goals, target audience insights, content trends)
strategy development (by understanding the customer journey, identifying the stages for the brand particular decision process), delivery and measurement.

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